VIDEO: Finding New Content for Regular Social Posting

How Often Should You Post?

• Depends on the social channel and your goals

• Facebook: 1-2 times per day

• Twitter: 3-10 times per day

• Instagram: 1-2 times per day

• LinkedIn: 1 time per weekday

Take a peek at successful companies in your industry for more guidance

What Type of Content?

• Make it relevant to your industry

• Test out different topics to see what gets engagement

• Use hashtags to get your posts infront of relevant audiences

• Mix content you create with interesting news/articles/information

How Can I Post that Often?

• Be realistic - build a schedule you can keep up with

• Set up alerts to get relevant news that you can share

• Create a them with your posts to help keep you focused
  

• Use technology to help you discover new content and schedule your posts